Ken Burns on Why His Formula for a Great Story Is 1 1=3 - The Atlantic

Ken Burns on Why His Formula for a Great Story Is 1+1=3 - The Atlantic

I've worked on a few short docs for work related projects and continue to mull over the difficulties in commercializing such projects produced for streaming.  Obviously, it's a storytelling style that inspires and motivates, but finding funding is difficult and the end result is not commercial but aspirational.  It will be interesting to see if Hallmark's new relationship with SpiritClips http://spiritclips.com/ creates a new place for such projects.